Magnifica Start - ECAM22080B - Key Features
With the Magnifica Start, enjoying an authentic espresso experience is simple. This fully automatic espresso machine features a simple, easy-to-navigate design, making it the perfect machine for both beginners and aficionados alike. Featuring 5 pre-set recipes, including espresso, latte macchiato, and cappuccino, the one-touch display panel makes it easier than ever to enjoy espresso made right, right at home. The built-in conical burr grinder and brewing unit deliver the freshest espresso with a perfect grind, dose, and brew every time, leaving you with a rich and aromatic drink. De’Longhi’s proprietary LatteCrema™ Hot System is expertly designed to automatically craft espresso beverages with a long-lasting, silky-smooth foam— with milk or your favorite milk alternatives, like oat, almond, and soy milk. Clean-up is simple with the auto-clean function and detachable, dishwasher-safe parts. With the Magnifica Start, enjoying your favorite authentic espresso beverages from the comfort of your home is simple.
KEY FEATURES – MAGNIFICA START – ECAM22080B
5 One-Touch Recipes
With just the touch of a button, enjoy a variety of beverages: espresso, cappuccino, latte macchiato, coffee, and hot water. The “X2” button provides for a double espresso.
Perfect Grinding
13 grind settings mean all your bean varieties are optimally prepared for extraction. The conical burr grinder delivers a precise, consistent dose of freshly ground coffee for all your favorite espresso beverages.
LatteCrema System
De'Longhi's proprietary technology textures both milk and milk alternatives and can be stored in the fridge to keep milk fresh when not in use.
Personalize Beverages
Simply tap and hold on a beverage to customize the length of each beverage. Magnifica Start will save it and make it just the way you like it, every time.
So what?
It is incredibly important to connect the dots between a product feature and a specific benefit that feature offers a customer, or the “So What?”. Product features can be meaningless without context, so always try to paint a compelling picture or develop a story to explain the feature in a way the customer can relate to.
User Interface
Feature | 5 One-Touch Drink Recipes |
|---|---|
So What? | Enjoy espresso and espresso-based beverages just the way you like them. Adjust size and strength precisely, from mild to strong – and the ability to program drink lengths based on your preferences and/or to fit perfectly in your favorite cup for a more personalized beverage. |
Feature | “X2” Button for Espresso |
So What? | Want a double shot instead of a single? Simply press the “X2” button prior to brewing and you’ll enjoy a delicious and authentic double espresso. |
Grinding
Feature | Burr Grinder with 13 Grind Settings |
|---|---|
So What? | Conical burr grinders provide for consistent grinding, which is key to the proper extraction. Plus they’re metal so they’re durable and stand the test of time. And since all coffee beans are different and therefore require different grind settings, users can make fine adjustments to ensure their grind size is correct for their specific coffee beans. |
Brewing
Feature | Thermoblock Heating System |
|---|---|
So What? | Turn Magnifica Start on and it’s ready to brew espresso in just 40 seconds. A thermoblock is comprised of metal coils next to the water line, making it capable to quickly heat up water. Magnifica Start utilizes a Thermoblock heating system to ensure espresso & coffee is brewed quickly and at the right temperature. Milk is also frothed quickly and with the perfect texture & temperature. |
Feature | Removable Brewing Unit |
So What? | Unlike competitors, De’Longhi brewing units can be removed by the customer for easy monthly rinsing. Simply rinse the brewing unit under warm water, let it dry, and place it back in. No need for lubricant or grease. It’s that simple. |
Feature | Coffee recipe for those who ask, “Can this make regular coffee?” |
So What? | Most North Americans grew up with drip coffee in their kitchen. It’s what they’re used to drinking at home, and it’s what they know. To cater to all coffee preferences, the Coffee recipe is a longer extraction using the same amount of ground coffee. The result is a less intense drink that’s similar to traditional drip coffee. |
Milk-Based Beverages
Feature | LatteCremaTM System |
|---|---|
So What? | De’Longhi’s proprietary LatteCrema System makes it easy to make lattes, cappuccinos, and more. An infrared sensor checks to make sure there’s enough milk in the carafe to make the drink. Cleaning is simple – just turn the knob to CLEAN and the machine will run water through to remove excess milk. No milk enters the machine, and there are no moving parts, plus they’re all dishwasher- safe. |
DLS and Salsify links
DLS
https://dls.delonghigroup.com/index.php?option=com_ecart&view=product&category=18&id=225856&lang=en